Blog Article Anatomy

Title: H1

The title is the first thing readers see and should be attention-grabbing, relevant to the content, and ideally contain keywords for SEO.

Subtitle or Introduction: H3

A brief introduction or subtitle can provide a teaser or overview of what the article will cover, enticing readers to continue.


The hook is the opening sentence or paragraph designed to capture the reader’s attention and draw them into the article.

Main Content:

The main body of the article contains the core information, divided into sections or paragraphs, each covering a specific point or subtopic.

Use headings and subheadings to break up the content and make it scannable.

Include evidence, examples, statistics, and references to support your points.


Incorporate relevant images, infographics, charts, or videos to enhance the content and provide visual appeal.

Use captions or alt text to explain the visuals when necessary.


Subheadings within the main content help organize the text and guide readers through the article.

Bullet Points and Lists:

Use bullet points or numbered lists to present information concisely, making it easier for readers to digest.


Include relevant quotes from experts or authoritative sources to lend credibility to your content.

Callouts or Pull Quotes:

Callouts are highlighted text or quotes pulled from the article, often used to emphasize key points and break up the text.

Transition Sentences:

Transition sentences or phrases help smoothly guide readers from one section or idea to the next.

Internal and External Links:

Include internal links to other relevant articles on your blog to keep readers engaged and on your website.

Add external links to authoritative sources or references that support your claims or provide additional information.


Summarize the main points of the article in the conclusion.

Restate the significance of the topic and provide a sense of closure.

Encourage readers to take action, such as leaving comments, sharing the article, or exploring related content on your site.

Author Bio:

Include a brief author bio at the end of the article, along with a photo and links to the author’s social media profiles or website.

Comments Section:

If your blog allows for comments, the comments section comes after the article. Encourage reader engagement and respond to comments when appropriate.

Social Sharing Buttons:

Place social sharing buttons at the end of the article to make it easy for readers to share your content on their social media networks.

Related Posts:

Optionally, you can include a section with links to related articles on your blog, keeping readers engaged and encouraging them to explore more of your content.


The footer typically contains copyright information, legal disclaimers, and links to important pages on your website, such as the privacy policy or contact page.